India is a land of culture, tradition and unique art. Across the country, sarees are cherished by women, so what is better than mixing this tradition of sarees with art?
Handloom Sarees are woven by artisans in rural areas and are considerably more durable than powerloom sarees. With proper care, the sarees can last for years and still look mesmerizing. So what’s the importance of choosing Handloom sarees?
Importance of Handloom Sarees:
- The Human touch and uniqueness: Every handloom saree demonstrates the hard work of an artisan. One saree takes approximately 2-3 days to complete, and they showcase the culture of our country, as they have different patterns ingrained.
- Most suitable for Indian weather: These hand-woven sarees are best suited for Indian weather as they are comfortable and breathable. The beautiful sarees can be flaunted with grace and pride in every season of the year since they are lightweight and easy to carry.
- Eco-friendly Sarees: Since these sarees are handmade, organic colours are used in the process. The handlooms on which these sarees are designed, don’t use electricity and hence are more eco-friendly in comparision to powerloom sarees.
- Women employment: More than 70% of the people who work on these handloom sarees are rural women who are given a chance to earn their daily livelihood and help support their family.
Every saree you buy adds more employment opportunities and a chance for the artisans to showcase their art and tradition.